Enterprise tenet: Serving customers, achieving employees, realizing the social value of life

Enterprise Vision: Committed to creating a leading and domestically renowned service platform for carbon black and silica industry; striving to become an excellent supplier with certain influence in the rubber and plastic tire industry.

Corporate Core Values: Loyalty, Professional, Endeavor

Core competence of the enterprise: specialization, diversification, branding

Executive philosophy: do your best, do everything, go all out, do it automatically.

Management philosophy: process, institutionalization, accountability

Team concept: unity of goals, honor and disgrace, and the challenge

Employing the concept: character is the principle attitude is the fundamental ability is the foundation

Business philosophy: trust, win-win, awe

Market concept: There is no market in the off-season, only the idea of the off-season.